Country Road Widget

Challenge: Design a website widget to allow e-commerce customers to personalise bags, wallets and accessories with characters and symbols while following existing Country Road and Mimco brands guidelines.

Solution: Wireframes and widget prototypes were created in Adobe XD to be fully responsive and accessible to e-commerce users across all devices and browsers. Widget allows users to personalise items with different fonts, emojis and colours and shows the customized item in their Country Road or Mimco shopping cart.

My Role: Wireframing, Prototyping, UX/UI Design, HTML/CSS

Country Road Layouts

Mimco Layouts

User Flow & Wireframes

Country Road UX Process

STRATEGY
Collected business requirements, Established goals and success metrics
DESIGN
Established information architecture, Produced wireframes, Created visual design system
PROTOTYPE
Completed high-fidelity prototypes, Presented design to client
FRONT END DEVELOPMENT
Wrote HTML/CSS components. Completed user acceptance testing, Prepared files for development
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