Juhl Branding

Challenge: Design a logo and brand identity system for an up-and-coming Amsterdam papergoods boutique.

Solution: Created logo based on client’s design brief using Adobe Illustrator and laid out the stationery system using InDesign and Photoshop. The brand identity was fashioned to reflect a sense of light airiness with a touch of vintage that would echo many of the shop’s paper and decorative goods.

My Role: Branding Design, Icon & Graphics Creation, Print Design


Stationery System

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